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Why Google+ is like Rocky Balboa

Why Google+ is like Rocky Balboa

I loved Rocky movies when I was growing up so as a result I’m going to be referring to Google as Rocky Balboa in this post – if you’re not a Sylvester Stallone fan, please read something else now.

Back to boxing!

With the launch of this project, Google kind of reminds me of an undisputed heavyweight champion boxer, like Rocky Balboa. One that’s been in the ring for many years and which has been battling at keeping other fighters out of his ring for just as long.

The boxer that has been threatening Google – let’s call him Facebook for this analogy’s sake – is a very impressive (albeit sneaky) opponent that climbed up the WWW ranking unnoticed and gained a large following. Facebook is innovate and has been a pioneer in his division. For quite a while now, Google has been battered over some of his spectacular fails in the ring and at times it has seemed as if Facebook could eventually claim the heavyweight title.

But just as in the Rocky movies, Mr. Balboa was quite good at feigning weakness in the ring. He’d do this to study his opponents and give them a sense of power. But then, just as the opponent would think he had the competition wanting to throw in the towel, Rocky Balboa would hit them

I believe that this is what Google has done as they have had several years now to look at the major social networks – LinkedIn, Facebook, Twitter – and monitor their growth and potential, has come back from the brink of defeat – like Mr. Balboa has done at least 5 times (Rocky I – V) if my memory serves me correctly – and is now letting loose with all the punches. They’re light little hooks and jabs right now but I feel like their is one big explosive punch tucked away in this heavyweight that could clinch the social title away…

Google has had a few years now to study and adapt today’s social networks strengths, weaknesses, opportunities and threats. Google hasn’t been sulking in the corner while licking its wounds that last few years – don’t be fooled. I don’t doubt for one nanosecond that what they’ve actually been doing is a sh*t load of analysis, deconstruction and re-engineering of its opponents services and has scrutinised every single piece of binary in their being!

Google is an old heavyweight that has klout. Via its large user footprint it already has a fantastically sized audience to provide this social layer to and even though the numbers are low in comparison to Facebook, I foresee exponential growth in their Google+ project.

What do you think is going to happen? Let’s watch this fight and see how it unfolds!

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What is the Google+ project?

Please tell us that you’ve heard of the Google+ ProjectIf you haven’t please tell us that you’re kidding!

If you don’t know what the Google+ Project is, well we can only describe it as probably the next greatest social network and service on the planet. Google formally announced this project yesterday which caused a mad frenzy across the interwebs.

Yes, we’re Google fans – so what?

Google are great at many of the things that they do but we have a feeling that thie Google+ project is going to tie in all of their existing applications and services in an aesthetically pleasing and innovative social network that is going to change the social media arena once again.

Let us know what you think…

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Google Takeout: Export your Google Data

Google Takeout is a great new feature/service included in Google+ that allows you to export your Google data. Google Takeout allows you to export all of your contacts, Google Buzz messages, Picasa Web photos and Google Profile data with just one click…

So I gave Google Takeout a quick test drive!

After logging in, you get the screen below – you have 3 options to select:  ”All of your data”, “Choose services” and “Downloads”.

Google Takeout: Export your Google Data

I decided to select which services I wanted to “Takeout”.

Google Takeout - Choose Services

I selected “Add all services” and then the dashboard displayed below appeared with stats about the data it found in my active Google profiles. I then clicked on CREATE ARCHIVE.

Google Takeout - All Services

I then clicked on the “Downloads” button and was presented with the screen below with a summary on what Google profile data had been successfully archived.

Google Takeout - Archive

Notice the red bar next to my main profile archive which I am positive failed because of all the current changes that must be taking place in the backend for the rollout of the Google+ project…

…which must be why I got the error message below when trying to checkout my Google Takeout!

Google Takout - 404 Your order has not been found!

Either way Google Takeout is a great feature and one which I am sure will come in very handy for millions…

via Pedro Da Silva

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